To survive, prosper, and increase business share, all retailers need to promote their products. That’s their primary objective: to promote their products and get customers to buy. To do that, they use advertising. Wide format printing figures heavily in retailer advertising. They use point-of-purchase displays to trigger impulse buying by consumers. Point-of-purchase displays are easily the largest retail application of all. Pop-up banners and roll-up banners are the most widely used POP display methods. Woven fabric, PVC, poly propylene , PET or white PET can be used for diaply banners. Recent popular banners are combining PP’s rigid softness and PET’s curl-less rigidness with inner opaque layer, to prevent reflection of opposite side images (ghost effect). We call it blockout banner or sunblock banner.Blockout means This is very unique and really hard to find in other companies, yet it is quite practical enough to be widely used.